2 Minute Noodles as we know them are about to change for good.
Maggi is bringing in some changes to your favourite snack after consumer research indicated that people were rejecting them due to dissatisfaction with the ingredients.
When it comes to the classic 2 Minute Noodles, sodium levels have been reduced by up to 55%, two wholegrain options have been introduced, as well as two 99% fat free options.
Big changes have been made to the Recipe Bases range as well, with preservatives and chemicals removed from the ingredients. Plus a gluten free range has also been introduced, including
“We’ve tried to focus on ingredients that people know and understand. When you see the ingredient list we want it to be something that you’re likely to find in your own pantry,” Maggi’s in-house nutritionist Vanessa Furlong told news.com.au.
“We’re taking out things like maltodextrins, modified starches and emulsifiers and replacing these with ingredients people recognise, like herbs and spices.”
“We’ve done consumer research and the feedback we’re getting is people want healthier options, so we’re responding to that by changing our recipes to meet that trend towards a cleaner label,” Ms. Furlong said.
Okay, now we feel like noodles...